The Group established its own sportswear brand Xtep in 2001. Xtep is now a leading professional sports brand with stylish and functional sportswear products. The Group manages an extensive distribution network with exclusive distributors that operate over 6,200 stores nationwide covering 31 provinces, autonomous regions and municipalities across the PRC, as well as some POS overseas. The Group has principally engaged in design, development, manufacturing, sales and marketing and brand management of sports footwear, apparel and accessories. The Company’s Shares commenced trading on the Main Board of Hong Kong Stock Exchange on 3 June 2008.